About CELAB Europe
Locally focused, workstream driven, solution oriented
CELAB Europe includes several interconnected workstreams focused on understanding and improving important aspects of local recycling needs
Among other initiatives, CELAB Europe is conducting geographical heat mapping of material usage; Identifying and supporting the development of sustainable end markets for repurposed/recycled liner and matrix materials; connecting with the European transportation and recycling sector to develop and optimise collection systems for liner and matrix; and monitoring and advocating for regulations and guidelines that support the development of a sustainable business model for recycling in Europe.
Founded in 2020, CELAB Europe includes approximately 35 industry-leading companies representing the entire value chain that have come together to create a sustainable pressure sensitive labeling industry by offering solutions and providing education to enable matrix and liner recycling.
Vision, Target & Strategic Objectives
Across the supply chain
Vision
Create a self-adhesive label industry which is increasingly circular by offering solutions and providing education to enable liner and matrix recycling.
Target
For >75% of the used release liner and matrix material to follow a circular business model by 2025.
Strategic Objectives
- Establish representative self-adhesive label value chain organization
- Facilitate the development of cost-effective solutions
- Utilize the value chain to build scale
Our Team
Project Management
Graham Houlder
(Sloop Consulting)
Project advisor
Ophélie Gourdou
(Sloop Consulting)
Project coordinator
Steering Group members
Juha Virmavirta
Chairman since 1. May’24
(UPM Raflatac)
Alena Maran
(Avery Dennison)
Jules Lejeune
(FINAT)
Workstream leaders
Aleš Krmela
(Delfort)
Data mining
Uwe Duesterwald
(BASF)
Recycling solutions
Carlos Martinez
(Mondi)
Logistics
Pablo Englebienne
(FINAT)
Legal Framework
Marika Knorr
(CCL Label)
Communication
Founding members
Members
CELAB Europe’s members comprise industry members both large and small.
It also includes companies up and down the value chain of the matrix and liner industry
It also includes companies up and down the value chain of the matrix and liner industry
Become a Member
Join Europe’s leading label industry initiative and be part of the solution to step up recycling in the label’s industry.
CELAB in the world
The CELAB project exists also in other regions:
> Visit CELAB North America
Other regions are under discussion
CONTACT INFO
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